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/fractional-cgo

The product works. The growth does not.

Robert leads our fractional CGOs and startup operators. The seat covers positioning, pipeline and the revenue motion, for companies that have proven demand exists and have not yet built a repeatable way to capture it.

Book a growth assessment Compare with the CMO seat
When companies call

Revenue arrives, but nobody can explain how it happened.

Founder-led sales has hit its limit
Deals close because the founder closes them. Nothing about that process can be handed to anyone else yet.
Pipeline is anecdotal
No stages, no conversion history, no forecast you would show an investor without caveats.
You are selling to everyone
Every segment is a maybe, so the roadmap serves all of them badly and the pitch changes every meeting.
What the seat owns

A revenue motion somebody else could run.

Robert's team also runs our startup engagements, where the business model and the first build get designed together.

01
Segment and offer
Who you sell to first, what you charge, and what you decline. Written down and held to for a quarter.
02
Pipeline you can forecast
Defined stages, real conversion data, and a number the board can plan against.
03
Getting off the founder
The sales motion documented, then run by someone else while the founder still has time to correct it.
04
Product and pricing feedback
What the market keeps asking for, routed to the CTO seat instead of dying in a sales call.
The difference
The growth plan and the thing being sold get built together.

Robert's team runs our startup engagements, so pricing, positioning and the product are decided in the same room. When the market asks for something the product cannot do, the answer comes back from engineers on the same retainer.

A publishing platform built for a national audience, alongside the business model around it.
reasonstoride.com · startup engagement
Related: startup services, and the CMO seat.

Start with the assessment, not the contract.

Book a technical assessment and you will get a straight answer about which seat you need, including the answer that you do not need us.

support@semremedy.com 216 200 8232